Onvii Studio-Loft

This idea came about with one of my best friends to create a video platform to monetize online video. In order to achieve this, we thought it would be a good idea to start a studio where people could rent time slots to record and then broadcast their creation online.

The year was 2008, and the studio would only see day in the summer of 2010. We had the opportunity of having most of Montreal's influential DJs, VJs, and even some political parties, grace our decks or dais. The studio was a success until we closed our doors in December 2012.

At our peak, we were running 3 cameras and a projector through an ATEM's render rig, encoded in multiple formats, streamed using Silverlight Smooth Streaming. We would get a 30 seconds latency from what was live in the studio out to any mobile devices (except Android, since it didn't support SSS fully back then).

We had 3 regular weekly shows, a Friday headliner depending on who was playing in Montreal that week. We had a small staff of 3 other members who, like us, wore many hats around the studio. Managing people that aren't getting paid isn't without it fair share of difficulties, I found that it helps greatly when people are working with a sense of belonging and self-interest.

Due to its location and popularity, we would rent out the studio for exclusive event afterparties for events like MUTEK or Toy Company over the weekend. When we weren't necessarily filming, we also held quite a few art installations, from artists such as Regimental Oneton and Peter Farmer